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Advertising & Promotion

Are you tired of feeling in the dark about the effectiveness of your traditional advertising campaigns..?

If so, it’s time to start investing in powerful digital advertising & promotion methods that drive valuable sales for your business.

To have an effective advertising campaign, you must reach the right people. Aim to reach people interested in your business and that want to hear from you. Out of all the perks, the most significant advantage of online advertising is the ability to target people specifically.

Digital advertising levels the playing field for all businesses whether large or small. It is an affordable way to market your business to interested consumers.

Many digital advertising & promotion methods are budget-friendly while still achieving great performance outcomes of generating interest, leads and revenue for your business.

Pay Per Click (PPC) Advertising Campaigns - Mirage Media Group Nairobi Kenya

A Shortcut To The Top

Of Google Search Results


Pay Per Click (PPC) Campaigns


PPC Search ads are like a shortcut to the top of Google search results – one that big and small businesses can pay to take...

In 2021, up to 74 percent of brands reported that PPC was a huge driver for their business, generating revenue and a significant portion of their sales.

When deployed properly, a PPC campaign can significantly boost customer traffic and yield a highly measurable ROI in comparison to many other marketing tactics. About two thirds of consumers use the internet to search for local businesses on a daily basis. That’s a huge pool of potential traffic, especially if your ad is prominently displayed at the top of relevant Google search results showing up at the right time at the right place that customers are searching for the goods & services your business offers.

Display Campaigns


Display advertising - or display marketing, is the overall term used for visual ads displayed across the internet...

These types of adverts generally take the form of images, videos and even GIFs.

Google display ads appear across the entire Google Display Network meaning they have the opportunity to appear on various websites where your target audience may already be browsing the internet.

By helping your business to show up in the places where your audience is already active online, display advertising can have the potential to significantly improve brand awareness thanks to their eye-catching visual format. With display ads, you can strengthen brand consistency and visibility, nurture leads, track performance and enhance your overall marketing performance.

Display Advertising Campaigns - Mirage Media Group Nairobi Kenya

Brand Awareness

At Scale


Social Media Advertising Campaigns - Mirage Media Group Nairobi Kenya

Target Your Audience

At Scale


Social Media Advertising


Audience targeting at scale, is where social media marketing platforms like Facebook, Instagram, LinkedIn, Twitter and even YouTube really shine...

Your business can better succeed by positioning your messaging across a variety of social media advertising campaigns to help build awareness, credibility, consideration and ultimately purchase.

Their audience tools provide your business with the ability to build very specific targeting and help get your message to your potential consumers. In addition, you can segment audiences in order to serve each one the message that resonates most with that specific group.

Campaign Management and Analytics


Digital marketing analytics helps companies leverage data to uncover actionable insights and improve their advertising returns...

Reporting and analytics tools are great on Google Ads as well as social media ad platforms like Facebook, Instagram, Twitter, LinkedIn and YouTube.

Statistics are updated in real time; with detailed insights on actions taken down to specific ads & specific targets that reveal transparent measurable results. You can clearly see which campaigns & ad messages are performing better which audiences are responding and how much of a return on your investment you’re receiving.

Understanding and interpreting this campaign feedback is how Mirage Media constantly monitors & manages all advertising to continuously adjust and improve the ROI of your marketing budgets.

Advertising Campaigns Conversion Analytics- Mirage Media Group Nairobi Kenya

Monitor Performance

For Campaign Optimization



















Let's explore actionable solutions to help

your brand gain a clear voice,

speak to the right audience,

create growth opportunities,

and build resilience for the future.